A webinar interview series for and with B2B leaders looking to accelerate growth and digital transformation efforts.
In this series, Joerg Niessing, Faculty Member at INSEAD, and Fred Geyer, Partner at Prophet, who co-authored The Definitive Guide to B2B Digital Transformation interview B2B leaders, will share the challenges and opportunities that B2B organizations face in undertaking transformation on a large scale. The discussion will include lessons learned in accelerating forward momentum as well as how COVID has impacted their transformation plans.

What to expect:

  • Insights and first-hand experiences on the roles of employees, technology, data and investments in the digital transformation
  • Expert advice on where to begin and what actions to take to drive your company's digital transformation
  • The impact of COVID-19 and thoughts on addressing the challenges it poses
  • A robust Q&A to answer your most pressing questions

If you'd like help identifying a clearer path to a digital transformation that drives growth then please register for the webinar series today and you will receive follow-up information in time for the next edition.

In the meantime, find out more on the topic in our latest report: ‘Benchmarking Digital Maturity in B2B Companies’.


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