What Clients Say:
“Prophet’s approach to integrated planning started with customer-based growth goals –that was a big unlock. This helped us really understand what we were solving for when we laid out our 2024 tactics, and helped us to collaborate with our sales colleagues."
– SVP Marketing, Healthcare
“Integrated Growth Planning is critical to the way we think. It’s how we make sure that we are linking the investments, the tactics and any of the full funnel that we're looking at whether it be top to bottom, back to the business goals, because those goals are well defined every year through our brand growth process.”
– SVP Marketing, Pet Care