Chinese consumers' distinct digital behaviors pose a challenge for global companies.

Competing with long-established local giants can be challenging, and they will quickly discover a key component of a winning China entry strategy lies in a high-touch customer experience offered through WeChat.

In this webinar, Prophet and ChatLabs will dive into what this all entails.

Our experts will address:

  • What is WeChat and why it’s crucial to your China marketing strategy
  • How to adapt your global marketing and content strategy for WeChat
  • How to scale operations and capabilities to stand up your WeChat strategy
  • Best practices of customer experience on WeChat for financial services and insurance

Our expert speakers:

If you'd like help developing a successful China entry strategy, please get in touch today.
Tuesday, 20 October 2020
9 a.m. (EDT) | 2 p.m. (BST) | 3 p.m. (CEST)
Register for the Webinar
Fill out the form below to register to attend the webinar on Tuesday, 20 October
13/F, One Hysan Avenue
Causeway Bay, Hong Kong
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